Daniel Dauphin: Creative Director/Copywriter

Summer of 2020 was, in a nutshell, the worst. But while big plans were cancelled left and right, at the very least, you could still find peace in your own backyard. So we used the mass appeal of simple grilled favorites and the unifying power of music to encourage everyone to chill at the grill. A partnership with Pandora served up free premium memberships and custom summer playlists featuring genres curated to specific shopper tastes at our top tier retailers.